The organizers of the Lagos Women Fitness Fair (LWFF) have announced that the event will be held on October 28 at BICS Garden, Lekki.
The LWFF being organized by Curves Nigeria (a local affiliate of Curves International – the world’s largest female fitness franchise) and the Breast Cancer Association of Nigeria (BRECAN) is usually the high point of the Breast Cancer Awareness Month (BCAM) which is October, every year.
The Chief Executive Officer of Curves Nigeria, Mr Emma Esinnah, said that Olusegun Obasanjo Foundation (OOF) is coming in as a partner in this year’s fair.
Esinnah said, “The partners are delighted that the Olusegun Obasanjo Foundation, which has been doing great work in promoting health and wellbeing, has graciously accepted to work with us on the Lagos Women Fitness Fair (LWFF) project.”
According to him, breast cancer awareness is the pivot of Curves’ corporate social responsibility, worldwide. That is why Curves Nigeria works with the BRECAN in spreading awareness about the scourge of breast cancer and other aspects of female health and well-being.
Esinnah explained that fair objectives include sensitizing women to the benefits of fitness in fighting common illnesses, especially cancer; encouraging them to make useful lifestyle changes for their health and happiness; and featuring services, products and solutions that support female fitness and healthy lifestyle.
In order to achieve these goals this year, a number of programs have been lined up which include an exhibition of fitness industry-related products, from gym equipment to wears and healthy foods and drinks; health talks, majorly lectures on fitness and dieting; health screeners and examinations; fitness demos; demos on self-managed quick exercises for professional women.
The Executive Secretary of Olusegun Obasanjo Foundation, Dr Olalekan Makinde, said the Foundation is delighted to support female wellbeing by partnering with Curves and BRECAN on the LWFF project. Dr Makinde stated that he had worked closely with BRECAN in the past and is glad for the opportunity to work with them again and to further support women in their wellness journey.
In her own remarks, the National President of BRECAN Ambassador, Tolu Taiwo, expressed delight that the Fitness Fair has become a major event in the BRECAN yearly calendar and is now part of the high point of the BCAM. She heartily welcomed OOF and called it a “strong partnership in the fight against breast cancer and for enlightenment about female wellbeing.”
