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Kano Governor Urges Aides to Enhance Publicity Efforts

Kano State Governor, Alhaji Abba Yusuf, has urged his government’s media aides to diligently promote and publicize the policies and programs of the state government, ensuring that the public remains well-informed about the government’s activities.

In a press statement released on Monday and provided to journalists by the Governor’s spokesperson, Sunusi Bature Dawakin Tofa, Governor Yusuf made this call during an interactive meeting with various media aides. These media aides represent a diverse range of roles, including Special Advisers, Senior Special Assistants, Personal Assistants on Media, Radio, Information, Publicity, Public Affairs, Enlightenment, Digital Media, ICT, Social Mobilization, Videography, Photography, Senior Special Reporters, and Special Reporters. The meeting took place at the Coronation Hall within the Government House.

The governor emphasized that his administration is working on a multitude of policies and programs that directly impact the lives of the people in the state, underscoring the importance of keeping the public well-informed about these initiatives.

The governor said, “You are appointed to contribute your quota in publicizing policies, and programs and create awareness for the populace on issues pertaining to governance and other pieces of information helpful to the welfare of people of the state.

Speaking to Senior Special Reporters and Senior Reporters posted to Ministries, Departments, and Agencies, he said: “You are posted to MDAs, as a backup to their medium of Information by posting their activities on social media platforms for wider publicity.”

The governor also urged the media aides to focus on public enlightenment initiatives, particularly in addressing the dangers of drug abuse among young people, especially women. He emphasized the importance of promoting a society free from social vices.

In an earlier statement, the Commissioner of Information, Baba Halilu Dantiye, explained that the interactive session, which was the first of its kind, aimed to unite the media aides and brainstorm on ways to enhance their performance. He highlighted that Governor Abba Kabir Yusuf’s administration is committed to transparency and the free flow of information, emphasizing that there is nothing to hide.

Additionally, Baba Dantiye assured the support of his Ministry in facilitating the roles and responsibilities of these appointees. He also noted that Information officers at local governments and MDAs (Ministries, Departments, and Agencies) would collaborate to achieve the goals outlined by the current administration.

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