The Content Creators, Skit-makers, and Influencers Guild (PCCSIGN) have reached out to Multichoice Nigeria, the organizers of Big Brother Naija, regarding an unpaid debt owed to one of its members, Ijeoma Josephina Otabor, popularly known as Phyna. Phyna emerged as the winner of Season 7 of the reality show.
In the letter shared via PCCSIGN’s Instagram page on Monday, the guild highlighted that Phyna has yet to receive a portion of the prizes she won from the competition, which took place two years ago.
The letter partly read: “We, the Practitioners of Content Creating, Skit-making, and Influencers Guild (PCCSIGN), write to you on behalf of ijeoma Josephina Otabor known as “Phyna’, a valued member of our guild, regarding the outstanding debts owed by Quidax Global – 1BTC= $70, 052.00, Seven-Up Bottling Company (Pepsi)-1 year supply of Pepsi products, Travelbeta – A trip for 2 to Dubai, and Evans Industries (Unik Soap) – 1 year supply of soap product, which constitute part of the prizes she won as the winner of Big Brother Naija Season 7 (Level Up), held from July 23rd to October 2nd, 2022.”
The Guild urged Multichoice to facilitate the release of the prizes owed to Phyna by the aforementioned brands, noting that it is imperative that sponsors of the Big Brother Naija franchise uphold their commitments to the winners of the show.
“Failure to fulfil promised prizes not only reflects poorly on the sponsors but also undermines the integrity of the show and raises doubts in the public opinion,” the statement added.
