The corporate social responsibility arm, CSR, of Pertinence Group, the Reachout Pertinence Foundation, held a community outreach on Wednesday, August 16th, 2023 to help alleviate the hardship being experienced by indigent residents in the company’s neighbourhood.
The event, held at the company’s corporate headquarters to commemorate the 11th anniversary of Pertinence Group, brought much-needed relief to over 200 indigent members of the Alimosho community in Lagos.
The outreach event could not have come at a better time, as Nigeria grapples with economic turbulence that has left many struggling to make ends meet. The current hike in price of fuel, food and other commodities has taken a toll on the average citizen, making each day a challenge.
Attendees, who received welfare packs including food packages, clothing, shoes, and other essential items during the event, said the gesture of Reachout Pertinence Foundation had not only brought smiles but also provided vital support to those in need.
“This outreach means more to us than words can express. I’m a single mother, and this package will go a long way for me and my children. With the rising prices of necessities, life has been a struggle. This gesture by this company has brought hope and light to our lives (paraphrased in proper English),” Oladimeji Modupeola, one of the beneficiaries, told the media in pidgin.
The event, which witnessed a heartening display of community spirit, saw volunteers, foundation members, and company staff work together seamlessly to ensure the success of the outreach.
The team lead of Reachout Pertinence Foundation, Mr. Oladimeji Oke, reiterated that the foundation was constantly looking out for where they could impact lives in the Alimosho local government area, expressing his gratitude for the opportunity to give back to the community that has been an integral part of the company’s journey.
He stated, “As we celebrate our 11th year of growth and success as an organisation, it’s crucial to remember that our achievements are intertwined with the welfare of the communities we operate in. It’s our responsibility to lend a helping hand, especially in times of adversity.”
Mrs. Nkemdilim Elumelu-Sadje, who served in the capacity of the event’s host, also lauded the foundation’s commitment to making a positive impact.
In her words, “In these trying times in Nigeria, such initiatives are a beacon of hope for this community. The partnership between Pertinence and Alimosho has come a long way, and it shows that corporations can play a significant role in uplifting society. Seeing the smiles on the faces of these women and children gave me a special joy.”
Elumelu-Sadje recalls that the foundation has had several outreaches in the past, including its donation of 52 units of ceiling fans and waiting area chairs to the Bola Ahmed Tinubu Primary Health Centre in Egbeda area of Lagos state.
The foundation has also facilitated the donation of relief materials to internally displaced persons; free sanitary pads to school girls; scholarships, exam forms and books to students; and have also sponsored sporting competitions in the Alimosho community.
